Knowledge Base Sendt
Why personalized lead tracking is so important and how you can do it
Say the leads from social media, the website, Adwords and display ads all end up in one bin and are followed up in the same way. Is this smart? [...]
How can transparency be the key to the most optimal collaboration?
As of July 1, 2021, the new telecommunications law is likely to take effect, after it was passed in the House of Representatives on January 26 and co-authored on [...]
How do we ensure more transparency, closer collaboration and even better leads?
Better leads and getting the most out of the available marketing budgets. Better insight into what works and what doesn't, in order to optimize results. If this sounds good, [...]
Why is the performance-based model ‘No Cure, No Pay’, an inadequate model?
Traditionally, the definition of "performance based" still applies as a form of marketing that only pays for the results achieved. When you think of the word "performance-based", do you [...]
What is a good follow-up strategy for Marketing Qualified Leads?
So you get high quality leads… and what do you do then? Marketing qualified leads are precious and it is therefore important that they are followed up carefully. If [...]